SYNERGYSTICA

Taking Your Brands To New Heights

When it comes to choosing the right partner for your brand, several leading international manufacturers rely on Synergystica to deliver innovative, lean and world class sales, marketing and supply chain solutions to make their products succeed in the demanding UAE marketplace. With an impressive customer base that’s constantly growing, we guarantee that your products will reach the right customers every time. Get in touch to discuss how we can take your brands to new heights.

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ABOUT SYNERGYSTICA

We’re Synergystica, the specialist Sales, Marketing & Distribution Network with our global HQ in Dubai, UAE.

Synergystica is a lean, entrepreneurial organization with a laser sharp focus on speed to market which has enabled us to become a leading player in the Middle East non-food B2B, D2C and FMCG markets for leading international brands of cleaning & hygiene products and solutions for HoReCa, Automotive and Marine industries. Synergystica covers multiple disciplines from data-driven insight and marketing to field sales, telesales and customer service to storage, distribution and billing. Our end-to-end offering is flexible and dynamic, ensuring that our clients receive customised solutions that massively transform their businesses, quickly and sustainably.

If you’re interested in learning more about how Synergystica can take your brands to new heights, feel free to reach out today.

SERVICES

INSIGHT

Synergystica goes beyond sales and logistics. When entering new markets, our clients trust Synergystica to leverage their brands' true potential. With a well established track record of growth, Synergystica insights are powered by unrivalled real-time market knowledge backed by skyTON's extensive data-base and research. We identify growth opportunities across these markets and with our team of analysts, strategists, marketeers, customer service, sales and logistics specialists, we take your brand to the next level.

MARKETING

Our team of commercially driven, regionally hardened marketeers make data-driven decisions to optimize marketing activity so that your brands grow quickly and sustainably and outperform your competitors. The marketing team will seamlessly prepare and manage the complex regional regulations to ensure all products have regionally compliant labelling, product analysis, product registration and technical data sheets.

FIELD SALES

Synergystica’s highly trained, experienced and motivated field sales teams utilise skyTON’s SFA platform to maximise efficiency and account coverage to achieve your business goals and maximize sales output. Fully integrated with Microsoft Dynamics CRM and ERP, provided by skyTON, the real-time solution manages inventory to enable 100% OTIF, supporting the telesales and customer service teams and the distribution ecosystem.

TELESALES

Synergystica customers experience a true omnichannel environment, as the experienced, knowledgeable and passionate telesales team manage hundreds of inbound and outbound calls, texts, WhatsApp messages and emails every day. All orders are processed in real-time with Microsoft Dynamics ERP and with Microsoft Dynamics CRM, the telesales team are able to proactively use the information they gather to ensure great outcomes for our customers and our clients’ customers. Synergystica telesales team members are on the same page with the same goal.

CUSTOMER SERVICE

The Synergystica Customer Service Team focus on providing your customers with the best possible customer experience in the region. Utilizing the power of Microsoft Dynamics CRM, provided by skyTON, the team specialize in customer retention and solve complex issues that frustrate customers. The multilingual Synergystica customer service team is the single point of contact and the frontline when customers require knowledge, help and assistance.

WAREHOUSING

The Synergystica warehouses are strategically located in the business hotspots across the region, providing dedicated warehousing solutions to Synergystica clients. Fully integrated with Microsoft Dynamics Warehouse ERP, the Synergystica warehouses manage Inbound logistics from port in UAE, KSA, Qatar, Bahrain, Kuwait and Oman, warehousing, picking and loading onto Synergystica outbound logistics.

LOGISTICS

Synergystica operates a dedicated fleet of modern, fuel-efficient, GPS tracked delivery vehicles to enhance the end-to-end omnichannel supply chain, creating a more agile, resilient and sustainable solution to meet today’s logistics challenges. The team of fully trained, qualified, experienced and knowledgeable uniformed drivers enable Synergystica to guarantee that deliveries will arrive in the best condition, on time and in full, every time

BILLING & COLLECTION

A woman sitting by her computer in a trading room

Utilising Microsoft Dynamics ERP, powered by skyTON, all goods are delivered with an accurate SKU by SKU tax compliant invoice with a defined credit period and collection process. Accurate statements are issued monthly via email or WhatsApp, enabling confirmed receipt and swift validation. Cash payments are collected quickly and efficiently, and electronic payments are taken by bank transfer, credit/debit cards and Apple Pay/Google Pay.
For outstanding accounts, Synergystica follows an ethical debt collection process and use a variety of methods to collect any outstanding monies.

OUR BRANDS

Representing both International and Regionally manufactured products, Synergystica provides the right solutions for key accounts and individual businesses at all tiers and channels.